Kilkenny

 

FACTS & FIGURES:

Population: 80,339

Sex

Pop.
 County Profile
%		 National Profile
%

Male
 40,540 50.5 49.7

Female
 39,799 49.5 50.3

Source: Census 2002

Age

Pop.
 County Profile
%		 National Profile
%

0 - 15
 18,079 22.5 21.1

15 - 24
 11,990 14.9 16.4

25 - 34
 11,261 14.0 15.8
35 - 44 11,939 14.9 14.4
45 - 54 10,357 12.9 12.3
55 - 64 7,325 9.1 8.9
65+ 9,388 11.7 11.1
Total 80,339 100 100

Source: Census 2002

Households
No. of Private households 25,603

Persons in private households
 77,663
Average No. of persons
per private household		 3.0

Source: Census 2002

Main Towns

Total Population (including Suburbs
or Environs)
Kilkenny 20,735

Thomastown
 1,600

Caslecomer-Donaguile
 1,482

Callan
 1,325

Source: Census 2002

 

 

PRESS:

Publication

Circulation
 S.C.Cm.
Euro		 Page B/W
Euro

Publication Day

Kilkenny People
 17,907* 10.00 4,850.00 Wednesday

Kilkenny Voice
 20,000 9.50 1,938.00
(Colour Only)		 Tuesday

Source: ABC J-J'05*, independent audits & publishers statements

Note: 72.2% of adults (1,564,000) read a Regional Newspaper each week (Exc. Dublin and Cork Cities)

Source: JNRS 2004/2005

 

RADIO (Local):

Station Name:  KCLR 96FM
Target Audience:  All Adults

Note: Radio Kilkenny closed Dec 31 '03 to be replaced by KCLR which launched May 6th 2004.
 

Rates

30 sec
Euro
1.  AV. Spot - Daytime 40.00
2. Total Audience Package (14 spot) 420.00
Listened Yesterday: 47% (All Adults)
Market Share (7am - 7pm):  31.1% (All Adults)

Source: JNLR / TNS mrbi Oct 2004 / Sept 2005 (Weekdays)

Roadcaster / Outside Broadcast: N/A

 

 

RADIO (RTE):

NOTE: From 2006 RTE Local Rates are available on request only.

 

RTE Local Advertiser Package Rates

Station  Package

 Effective
January 3rd 2005
30 sec
RTE Radio1 11 spot 7 Eleven package €2,800
RTE Radio1 14 spot Premier package €6,900
RTE Radio1 10 spot B2B Plus package €5,800
RTE Radio1 9 spot Direct Response package €5,500
RTE Radio1
/ RTE 2 FM / Lyric FM combined		 23 spot Local Mix package -
10 spots - Day/Nightime 2FM
8 spots - Radio 1
5 spots - Lyric		 €3,000
RTE 2 FM 14 spot Daytime package
(Primetime) or
14 spot Drivetime package
(Primetime Special)		 €6.900
 RTE 2 FM 28 spot Total Audience package
(Primetime Plus)		 €3,630
RTE 2 FM 14 spot Night-Sounds package €850
 RTE 2 FM 8 spot Weekender package €1,200
Lyric FM  21 spot Premium (Daytime) package €1,000
Lyric FM 15 spot Business package €1,800
Lyric FM 14 spot Night Owls package €500

Note: For full details of these and other RTE Radio local rate opportunities Click Here.

 


CINEMA:

Cinemas
 Screens Seats

Euro
30 sec per week

Kilkenny Cineplex
 4 808 465

Totals

1
 4 808 465

Source: Carlton Screen Advertising (January 2006)

 


OUTDOOR:

Size Numbers
48 Sheet 61
6 Sheet 51
Total 112

Source: Poster Plan (January 2006)

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